Sunday, August 06, 2006

Over the past few days I have added numerous articles to our FREE content directory and 2 new companies to our Home Business Directory. I am also working on a new feature for HBRD. We will soon offer a FANTASTIC venue for parties, events, and the like. This feature will launch in about a week. So, stay tuned for some GREAT deals!!

Good Sense Google Adsense
By: Lara Velez


I have enjoyed a steady increase in my Google Adsense payout during the past year. Let me share with you what I have learned.

Before beginning, I should mention that for Google Adsense Ads, text is BEST! Images can be distracting in a negative way to your visitors. Now, let's begin...

PLACEMENT: The best clicks for me have always been from the top letterboard. I highly recommend placing letterboard Google ads at the top of every page of your site. Or at the very least a 468x60 banner. I have also found that my bottom letterboard does well. This too should be placed on every page.

Another good spot is within the text of your content. It should flow with the text. The ads should not stand out.

APPEARANCE: It is crucial that your Google ads BLEND in with your site. The ad should have the same backround color that your site does, including the borders. There should be no lines. It should look like you typed the text in. Finally, you should set the text color to be the same as your content text. Remember, for optimum performance, Google ads should always blend and never stand out.

CHANNELS: These are an invaluable feature of the Google Adsense program. They really help you pin point what works best with your site. What works for me may not for you. You may find that a sidebar banner receives more clicks.

I suggest that you experiment with the channels and try out different placements and sizes. Give each of them a couple weeks. Keep a log and compare. Then you will know what your visitors tend to click on and can optimize.

This is something that you will want to do periodically to ensure continued success.

GOOGLE REFERRALS: Make use of their fantastic referral program. For me, the Adsense referral option does best. However, I suggest you play around with them and see what your visitors veer towards.

For the referral buttons, you should place them in plain view. You want these to get noticed. Look through all of the size and color options they offer, and choose the one that you feel will attract your visitors the most.

In closing, the best advice I can give you is to take the time to really see what works best and where for your site. And, even different pages within your site. If you take the time, you too will begin seeing a steady increase in your Google checks.

Article Source: http://www.homebusinessresourcedirectory.com

About the Author: Lara Velez is a successful web publisher and owner of several informative websites and businesses. Including; Home Business Resource Directory, a site dedicated to helping people find and succeed in home business ventures. She also offers Web Hosting for family friendly sites with 99% up time, great prices, and MANY fantastic features.

NOTE: You may use this article for reprint ONLY if you DO NOT change the article in ANY way, AND you keep the source and bio IN TACT with ALL links ACTIVE!

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